Apr 23, 2024
According to Kingson Wang, Jenkins Graduate Programs offered a foundation in marketing and analytics he couldn’t find anywhere else – and as a career changer hoping to pivot into a data analyst role, that opportunity was too good to pass up.
Apr 2, 2024
The Poole College assistant professor of marketing — and resident Gen Alpha expert — explains what makes Gen Alpha who they are and how marketers can build relationships with them.
Feb 27, 2024
How do supply chains impact everyday marketing decisions related to product, price, place and promotion? How are analytics revolutionizing supply chains? Dive in with our two industry experts in this recap of our fourth virtual Speaker Series event.
Feb 7, 2024
Being part of the MMA program has not only given Sidd Ekkad a greater understanding of modern marketing practices and the marketing applications of cutting-edge technologies – it also helped him determine his career path and connected him to his current role at Belk.
Jan 18, 2024
The online, flexible certificate program will bring together students with a passion for social and environmental issues and train them to become tomorrow’s sustainability leaders.
Dec 22, 2023
Meet some of our graduating students across undergraduate and graduate programs.
Dec 21, 2023
The MMA program helped Anna-Kate Ladbrook develop in-demand analytics skills, build meaningful relationships and land an internal promotion as a marketing data analyst.
Nov 23, 2023
The integration of AI into marketing departments has helped refine their decision-making and revolutionize the way businesses engage with their customers.
Nov 13, 2023
Get to know the 22 Jenkins Graduate students who have been selected as McLauchlan Leadership Fellows for the 2023–24 academic year.
Oct 19, 2023
The monthly accomplishments series celebrates the achievements of our faculty and staff in and outside of the Poole College of Management.