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Sidd Ekkad headshot

Feb 7, 2024

Sidd Ekkad, Product Planner at Belk

Being part of the MMA program has not only given Sidd Ekkad a greater understanding of modern marketing practices and the marketing applications of cutting-edge technologies – it also helped him determine his career path and connected him to his current role at Belk.

Jan 18, 2024

NC State Launches Innovative Business Sustainability Certificate

The online, flexible certificate program will bring together students with a passion for social and environmental issues and train them to become tomorrow’s sustainability leaders. 

Dec 22, 2023

Poole College Celebrates Fall 2023 Graduates

Meet some of our graduating students across undergraduate and graduate programs.

Dec 21, 2023

Anna-Kate Ladbrook, Marketing Data Analyst at Biltmore 

The MMA program helped Anna-Kate Ladbrook develop in-demand analytics skills, build meaningful relationships and land an internal promotion as a marketing data analyst.

Graphic Depicting AI In The Marketing Workplace

Nov 23, 2023

Bill Rand Explains How AI Is Reshaping the Marketing Landscape

The integration of AI into marketing departments has helped refine their decision-making and revolutionize the way businesses engage with their customers.

Nov 13, 2023

Meet the 2023-24 Jenkins Graduate McLauchlan Fellows

Get to know the 22 Jenkins Graduate students who have been selected as McLauchlan Leadership Fellows for the 2023–24 academic year.

Oct 19, 2023

Poole College Recognizes Faculty and Staff Accomplishments from Summer 2023

The monthly accomplishments series celebrates the achievements of our faculty and staff in and outside of the Poole College of Management.

Oct 18, 2023

Husband and Wife Duo Pursue Marketing Analytics Together

Katie Birdsall and Chuck Thomas, employees at NC State, share how they met, what brought them to Raleigh and how they decided to start the Marketing Analytics program together.

MBA Orientation, Fall 2023

Sep 21, 2023

Get to Know the Newest Graduate Students at Poole College 

This August, Poole College of Management welcomed a new batch of students into the Jenkins MBA program, Jenkins MAC program, Master of Management, Marketing Analytics (MMA) program and Master of…

Aug 25, 2023

New Marketing Analytics Student Brings Global Education and Journalism Background to Poole College

Associate director of NC State’s Global Training Initiative, former broadcast journalist and incoming Marketing Analytics student Ilin Misaras talks about what she’s learned in her career about communicating with diverse audiences – and how she hopes to combine data analytics and storytelling to communicate more effectively.