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Program news

May 9, 2023

BAI Roundtable Facilitates Networking, Exposes Marketing Analytics Students to Emerging Trends 

On April 26, NC State’s BAI Initiative hosted its second annual roundtable event to generate new ideas and share emerging trends. For MMA graduate students, the event was an opportunity to network and learn from industry professionals about strategic decision-making and the importance of data. Ju Yon Yu and Kayla Layden, two MMA graduate students who attended the event, share about why they chose to participate and some highlights from the event. 

Apr 12, 2023

The Makings of a Good MMA Candidate

What makes for a strong candidate for the MMA program? What kinds of work experience, career goals and personal characteristics should applicants have? MMA program director Rishika Rishika helps prospective students determine whether the program is the right fit. 

Apr 5, 2023

Poole College Welcomes New Full-Time Counselor Brittany Yetter

Poole College of Management recently welcomed new full-time embedded counselor, Brittany Yetter, effective March 13. Yetter transitioned to Poole College to help support student, faculty and staff mental health and wellness needs after working with the NC State Counseling Center since August 2021. 

Feb 22, 2023

Poole Staff Spotlight: Meet Kristin Siebenaler

After a 20-year career directing large, complex sponsored research collaborations, Kristin Siebenaler joined the Poole College of Management in July 2021 to lead the college’s Business Analytics Initative (BAI). 

Feb 3, 2023

Meet Susan Bach, Career Coach for Poole College Master of Management Program

Susan Bach, executive coach in the Career Management Center for MRA and MMA students, shares about her approach to career coaching and the value of taking advantage of career services. 

Sep 16, 2022

Leveling Up With Jenkins Career Management Center

Read about how the Jenkins Career Management Center (CMC) helps our Master of Management students land their dream jobs by offering highly-customized services that address each of their individual needs and goals. 

Jun 21, 2022

What Exactly Is a Master of Management Degree? (And How Is It Different Than an MBA?)

What is the Master of Management degree and what makes it unique? How exactly does it differ from the MBA? And for prospective students eager to gain a competitive advantage in the marketplace, how do the two degrees stack up? 

Jun 2, 2022

BAI Hosts Inaugural Business Analytics Roundtable

Featuring thought leaders from academia, firms and organizations working on state-of-the-art analytics, the roundtable gave leaders the opportunity to share how they are tapping into the transformational power of data. 

May 18, 2022

MMA Director Embraces Think and Do in the Virtual Classroom

Rishika Rishika, associate professor of marketing and the director of the Master of Management, Marketing Analytics concentration (MMA), talks about how she applies NC State's 'Think and Do' mantra in the virtual classroom. 

May 2, 2022

Business Analytics Initiative Presents Inaugural Roundtable on May 19

The inaugural roundtable will feature thought leaders from academia, firms and organizations that are working on state-of-the-art analytics and the transformational power of those analytics.