Faculty stories
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Patrice Fontaine Nealon: Forging Paths to Discovery
![AI machine learning concept art](https://ma.poole.ncsu.edu/wp-content/uploads/sites/39/2021/11/BD-ML-16x9-1.jpg)
Bill Rand Explains Big Data Analytics and Machine Learning in Today’s World
![A person with gloves holding a shot of the coronavirus vaccine.](https://ma.poole.ncsu.edu/wp-content/uploads/sites/39/2021/10/shutterstock1860347098.jpg)
Poole Professor’s Research Shows How COVID-19 Vaccine Marketing Strategies Must Change for Global Success
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Donnie Hale Offers Three Pieces of Business Analytics Advice
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Researchers Explore Strategic Licensing and the Impact of Reward Programs on Long-Term Consumption
![Close up on a phone and its apps.](https://ma.poole.ncsu.edu/wp-content/uploads/sites/39/2021/08/shutterstock1545697910.jpg)
Big Tech’s Dark Side: Killer Apps, Abs, and Acqs
![Donnie Hale](https://ma.poole.ncsu.edu/wp-content/uploads/sites/39/2021/08/DSC04010-16x92adfF.jpg)
Master of Management, Marketing Analytics: Meet the Faculty
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Heather Dretsch Breaks Down How to Market to Gen Alpha
![](https://ma.poole.ncsu.edu/wp-content/uploads/sites/39/2021/08/siebenaler053.jpg)
Kristin Siebenaler Brings 20 Years of Leadership Experience to the Business Analytics Initiative
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