Jul 20, 2023
Incoming graduate student Olivia Rojas chose NC State’s MMA program to add more value to her creative background and to sharpen her analytics skills in order to leverage data for good.
Jun 30, 2023
This May, 21 Jenkins graduate students traveled to Germany as part of the Innovation and Marketing Systems in Munich (MBA 590) course. Three marketing analytics students discuss their highlights and takeaways from the trip.
Jun 2, 2023
On May 4, Poole College of Management celebrated a handful of the MMA program’s first graduates. Julia Zachgo and Noor Bokhari, two recent MMA grads, share about their experiences in the program.
May 12, 2023
NC State Online Master of Management, Marketing Analytics graduate finds course content practical, impactful and attainable. She has already advanced to the role of data analyst as a result of her participation in the program.
Apr 13, 2023
Meet eight remarkable students who will be hooded at the college’s May 4 graduate commencement ceremony.
Apr 12, 2023
Marketing Analytics graduate student and student ambassador, Dana Eyer, shares about her journey as a career-changer and the support she’s found in the MMA program and the Career Management Center.
Mar 16, 2023
Vivian O’Brien, Masters of Management, Marketing Analytics (MMA) student, reflects on the importance of continuous learning and how the MMA program – and riding horses – have helped her become a more confident leader and data analyst.
Jan 13, 2023
Poole College of Management professor Bill Rand describes marketing analytics as making data-driven decisions — any question that a marketing manager has to answer can be tied to data. Learn about career opportunities in this field.
Dec 13, 2022
Kayla Layden is boosting her marketing and data analytics skills to expand career advancement opportunities and leverage her creative background.
Oct 18, 2022
For MMA student Azik Basheer, the decision to pursue his master's degree started to pay off after only a few months, when he was offered a new position as a business analyst with his employer.