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Speaker Series: Big Data Analytics and Machine Learning

September 28, 2021 @ 6:00 pm - 7:00 pm

NC State’s Master of Management, Marketing Analytics program is proud to present the first installment of our new virtual Speaker Series, featuring academic and industry experts in marketing analytics thought leadership:

Speaker Series: Big Data Analytics and Machine Learning

BUS-Rand-Bill-2with Bill Rand, Executive Director of Business Analytics Initiative and Associate Professor of Marketing

Date: September 28, 2021
Time: 6 – 7pm
Location: Virtual
Price: Free

Session Overview:

We live in the age of big data and machine learning. As large and mostly unstructured data become ubiquitous, challenges arise in the domain of converting unstructured data to structured insights. Technologies like artificial intelligence (AI) and machine learning (ML) are leading the way in augmenting companies’ efforts in tackling vast amounts of data over time and generating strategic insights across all industries, from health to retailing to cybersecurity. In this speaker session, we plan on focusing on the following key issues regarding big data analytics and ML:

  1. Understanding big data and ML 
  2. Understanding key applications of ML across industries
  3. How companies can capitalize on ML to solve problems 
  4. How has ML impacted strategic decision making


Click here to register today!



September 28, 2021
6:00 pm - 7:00 pm