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Poole College of Management
Jenkins Master of Management
Marketing Analytics

Students and alumni

Dec 21, 2023

Anna-Kate Ladbrook, Marketing Data Analyst at Biltmore 

The MMA program helped Anna-Kate Ladbrook develop in-demand analytics skills, build meaningful relationships and land an internal promotion as a marketing data analyst.

Nov 13, 2023

Meet the 2023-24 Jenkins Graduate McLauchlan Fellows

Get to know the 22 Jenkins Graduate students who have been selected as McLauchlan Leadership Fellows for the 2023–24 academic year.
Two people at the lake with their dog.

Oct 18, 2023

Husband and Wife Duo Pursue Marketing Analytics Together

Katie Birdsall and Chuck Thomas, employees at NC State, share how they met, what brought them to Raleigh and how they decided to start the Marketing Analytics program together.

Aug 25, 2023

New Marketing Analytics Student Brings Global Education and Journalism Background to Poole College

Associate director of NC State’s Global Training Initiative, former broadcast journalist and incoming Marketing Analytics student Ilin Misaras talks about what she’s learned in her career about communicating with diverse audiences – and how she hopes to combine data analytics and storytelling to communicate more effectively.

Jul 20, 2023

Incoming Marketing Analytics Student Boosts Analytics Skills to Tell Stories, Advance Equity

Incoming graduate student Olivia Rojas chose NC State’s MMA program to add more value to her creative background and to sharpen her analytics skills in order to leverage data for good.
Group photo of students smiling together on a study abroad trip.

Jun 30, 2023

Marketing Analytics Students Learn Best Practices in Innovation, Form Lifelong Friendships in Munich

This May, 21 Jenkins graduate students traveled to Germany as part of the Innovation and Marketing Systems in Munich (MBA 590) course. Three marketing analytics students discuss their highlights and takeaways from the trip.

A group of Poole graduates at graduation holding up the wolfpack sign.

Jun 2, 2023

First Group of Marketing Analytics Graduates Cross the Stage

On May 4, Poole College of Management celebrated a handful of the MMA program’s first graduates. Julia Zachgo and Noor Bokhari, two recent MMA grads, share about their experiences in the program.
MBA students smiling in a group photo while studying abroad.

May 12, 2023

Earning a Promotion While Enrolled in Online Master’s Program, Commencement is Icing on the Cake

NC State Online Master of Management, Marketing Analytics graduate finds course content practical, impactful and attainable. She has already advanced to the role of data analyst as a result of her participation in the program.

Morgan Holcomb

Apr 13, 2023

Poole College Celebrates Jenkins Graduate Programs Class of 2023

Meet eight remarkable students who will be hooded at the college’s May 4 graduate commencement ceremony.

Apr 12, 2023

Forging New Paths With Poole College’s Master of Management, Marketing Analytics Program

Marketing Analytics graduate student and student ambassador, Dana Eyer, shares about her journey as a career-changer and the support she’s found in the MMA program and the Career Management Center.