Jun 2, 2023
On May 4, Poole College of Management celebrated a handful of the MMA program’s first graduates. Julia Zachgo and Noor Bokhari, two recent MMA grads, share about their experiences in the program.
May 9, 2023
On April 26, NC State’s BAI Initiative hosted its second annual roundtable event to generate new ideas and share emerging trends. For MMA graduate students, the event was an opportunity to network and learn from industry professionals about strategic decision-making and the importance of data. Ju Yon Yu and Kayla Layden, two MMA graduate students who attended the event, share about why they chose to participate and some highlights from the event.
Apr 12, 2023
What makes for a strong candidate for the MMA program? What kinds of work experience, career goals and personal characteristics should applicants have? MMA program director Rishika Rishika helps prospective students determine whether the program is the right fit.
Marketing Analytics graduate student and student ambassador, Dana Eyer, shares about her journey as a career-changer and the support she’s found in the MMA program and the Career Management Center.
Mar 16, 2023
Vivian O’Brien, Masters of Management, Marketing Analytics (MMA) student, reflects on the importance of continuous learning and how the MMA program – and riding horses – have helped her become a more confident leader and data analyst.
Feb 3, 2023
Susan Bach, executive coach in the Career Management Center for MRA and MMA students, shares about her approach to career coaching and the value of taking advantage of career services.
Dec 13, 2022
Kayla Layden is boosting her marketing and data analytics skills to expand career advancement opportunities and leverage her creative background.
Nov 18, 2022
Professor Bill Rand explains the difference between Web 3 and the metaverse, how advanced technologies can create value for customers and what steps companies can take to prepare for the next evolution of the internet.
Oct 28, 2022
MMA student Emily Gower spoke with professor Basiru Usman about the importance and versatility of predictive analytics tools, as well as the growing importance of marketing analytics skills in today’s business environment.
Oct 18, 2022
For MMA student Azik Basheer, the decision to pursue his master's degree started to pay off after only a few months, when he was offered a new position as a business analyst with his employer.