Skip to main content

Class Profile

Learn about the types of students in our Master of Management, Marketing Analytics (MMA) program, including age, work experience and demographics.

About Our Students

NOTE: The data below reflects our four most recent student cohorts. Updated 2.18.26.

7 Years Average Work Experience

Including several students with minimal experience 

71% Women

Including representation across marketing, analytics and creative backgrounds

57% Non-Business Undergraduate Backgrounds

Including STEM, humanities and art & design majors

Total students61
Average years work experience7.1

Gender

Female70.6%
Male29.4%

Current Industry

Education/Non-profit27.7%
Unemployed/FT Student25.8%
Consumer and Industrial11.3%
Technology/IT8.4%
Marketing, PR and Journalism8.2%
Healthcare5.1%
Financial Services4.9%
Consulting/Legal3.2%
Creative and Environmental3.2%
Real Estate1.6%

Undergraduate Field of Study

Business/Accounting42.7%
Humanities/Social Sciences37.9%
Art & Design12.8%
STEM6.5%

Undergraduate Institutions

NC State University35.8%
North Carolina (Other)37.6%
US (Other)21.4%
International5.1%

Demographics

Average age31.6
International1.6%
Military1.7%

All Backgrounds Welcome

Recent undergraduates with both business and non-business degrees are welcome in the Master of Management, Marketing Analytics (MMA), as are professionals pursuing a career change or development through a specialized degree program in applied analytics.