Program Format

Choose Your Path  

Students can complete the Master of Management, Marketing Analytics (MMA) entirely online, taking classes either asynchronously (on demand) or synchronously (live). Students can also enroll in select hybrid courses that hold in-person Saturday sessions in addition to weekly online sessions. Combined with the opportunity to participate in global study abroad courses, the MMA program lets students engage with the curriculum in the ways that best suit their lifestyle and goals. 

Sample Student Paths

See two different approaches students can take to completing their coursework based on their individual goals and lifestyle. (NOTE: the sample course sequences outlined below are only examples; students will work with their advisors to create a custom plan of work.)

Student 1: Joe Wolfpack

Description

• Working professional
• Travels frequently for work
• Lives in Charleston, SC

Priorities

• Acquiring skills necessary to succeed in an upcoming role
• Completing the program within two years

Approach

• Completes the entire program online, completing coursework on his own schedule each week
• Utilizes summer sessions and takes three classes each semester to accelerate program completion time
• Click below to view Joe’s full course sequence

Student 2: Jane Wolfpack

Description

• Working professional
• Spends majority of time in the greater Triangle area
• Lives in Durham, NC

Priorities

• Networking with like-minded peers who can help with career advancement
• Keeping the course load manageable each semester

Approach

• Takes a combination of online courses (to provide greater flexibility with weekly schedule) and hybrid courses (to network in person)
• Completes a study abroad program to broaden business and cultural horizons
• Sets a maximum of six credit hours per semester to minimize burnout
• Click below to see Jane’s full course sequence

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